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Ways in Which You Can Project Your Company Profits

Posted 05 Jan 16

One of the greatest skills every business director should learn to develop is being able to successfully manage their company’s finances.


Especially in the case of young business owners, it can be very challenging to plan their company’s future and fulfil its monthly and annual aims. A lot of companies don’t get past the five year mark due to the knowledge their directors lack to develop their businesses to their full potential.

One of the most important things a company director should be able to is project their company’s profits. Being able to control your businesses’ finances, you will become more confident to develop your products, approach a wider group of potential clients and gain confidence to network.

In the majority of cases, a business plan is unrealistic or unachievable when a company’s expenses or direct costs were underestimated. In our previous articles, we discussed the characteristics of a strong and successful business plan and got to the conclusion that it doesn’t have to be based on a brilliant idea, but rather giving your company realistic and achievable aims.

It will allow you to understand the progress or pitfalls of your company, and use them to better your business. In this article, we will analyse ways in which you can project your company profits in a realistic way.


1. Research the Market

Your business can only be successful if you understand the market you are targeting with your products and services. In order to create a powerful marketing strategy, you need to know what your clients are looking for and what market sensitivity they have.

Learn everything about the people you want to sell to. It is easier to predict your company’s profits, if you know what products are successful within your client base and what your clients value in the products of their choice.


2. Discuss Your Market with Someone Experienced

Always talk to experts in the field you wish to explore. As a company director, having great networking skills can benefit your business greatly. Not only will you be able to learn what potential investors are seeking in businesses that are in the similar trade of yours, but also you will understand the keys to success in your branch.

Using social media, mentors or talking to tutors from the nearest business school can give you a fresh look at the ways in which you can better promote and sell your products.


3. Hire an Accountant

A professional and qualified accountant will be able to provide you with an objective figure and create a strategy to better manage your company’s finances. At Tawanda Accountants, we ensure that our clients understand what options and opportunities they have to create realistic and achievable goals in their business plan.

Contact our team of experts to find how we can help you manage your business’ finances in the most successful way.